My Venture's Unfair Advantage

1. My unique combination of solutions to the problem
V - the value lies in the other components of this analysis
R - while no one of my solutions is necessarily rare, the combination of the three is
I - it could potentially be imitable but I have never seen anything like it
N - This unique combination is non-substitutable in my estimation.
2. My first focus would be upon increasing public transit
V - there is real value in this factor of the solution alone
R - this is not necessarily rare in it of itself
I - it could be imitated and has been in some instances before
N - this component is crucial to the solution and cannot be substituted
3. My second aspect is increasing carpooling
V - value is there in that this would undoubtedly limit cars
R - this is rather rare from my personal experience as I have only seen it in limited places
I - this could be imitated but it has been around for some time and has not be imitated much
N - This is somewhat substitutable but I believe it would be very beneficial
4. Fourth and final component would be the overpass in congested corridors
V- this is perhaps the most valuable aspect of the solution
R - This is also the most rare as I have only seen or heard of very few of these
I - it is something that could be imitated in limited areas but has not yet been
N - this is also the most non-substitutable aspect of my entire plan
5. The flexibility and diversity of my plan would allow for a strong human capital
V - this also has a lot of value due to the fact we would have an array of personnel
R - this is also rather rare to have this many people incorporated in a project
I - It is really not imitable unless someone combined the personnel of all three facets
N - This piece is really non-substitutable because the people make it happen
6. Financial capital would be that from both private and governmental funding
V - the value speaks for itself from a financial perspective
R - this is rather rare to have both of these means of funding
I - this could be imitable but acquiring both means of funding is not easy
N - the funding is clearly non-substitutable to most projects including this one
7. The capabilities of this project could be endless in certain cities if successful
V - the value of the ultimate capability of the project could be transformative
R - again it goes with the rarity of the project as a whole
I - the capabilities could be imitated but this is the best manner to do so
N - these cannot be substituted as they are the end result
8. The culture we would create is as something we pride ourselves on
V - culture is something within a company that is invaluable to me
R - this is the most rare to me is the culture we can create
I - this is also the part that cannot be imitated by anybody else
N - it cannot be substituted as culture makes the company tick
9. From a cultural perspective, ensuring everyone is represents that human capital
V - having people be representative of your brand is huge to having value
R - This is what a lot of people strive for but you could argue is rather rare
I - some can try to imitate this but it is much easier said than done
N - this is unquestionably not substitutable for a strong culture
10. Lastly, incorporating all of these aspects into a mission statement for the organization
V - this would summarize all of the value into one statement
R - mission statements are not rare but our's would be unique to us
I - a statement is imitable but ours specifically would not be
N - this could not be substituted as it establishes everything for the future

My most important resource would be establishing a unique culture that would fit our company. This would set the framework for everything else to come and we could not be successful without it