1) The first opportunity correlates to the trend that is rising wages. With wages continuing to rise, offering a high quality product at a lower price than the competition while still compensating employees accordingly would generate long term revenue. Secondly, with tariffs only going up, making an American-based product would be vital to maximizing return on investments. In terms of regulatory trends, we see this with a potential new regulation on minimum wage thus presenting an opportunity now for employers to provide a pay raise to entice top level prospective employees. Secondly, we witnessed some rather new regulation in the sports world called the Rooney Rule, where teams are required to interview at least one person of color prior to making a decision on their next coach. This is an opportunity for teams to get ahead of the curve and be trendsetters in a way.
2) For both of the economic trends I found an article from Inc. (https://www.inc.com/joe-galvin/5-economic-trends-every-business-owner-should-watch-in-2018.html) that lists new trends in the market. Forming a belief was centered around the fact that these are both two very prevalent trends in the economic world and thus they would be relevant to any all businesses thus creating opportunities. The prototypical customer would be for one top level prospective employees looking for competitive pay and a rewarding workplace and secondly those looking to buy American-made products. In terms of exploiting this opportunity I think it would be very viable in the current marketplace.
3)For the first opportunity I believe the majority of people would not want to make the initial investment required to present a high quality product for a lower price and risk not getting the return on the backend. Secondly, a lot of investors will decide to outsource work to others places for cheaper labor but with rising tariffs and an appeal of American-made products there is a market for that. Moreover, increasing pay prior to the rise of minimum wage is something that would cost a lot of employers money on the front-end likely making them less inclined to raise wages. Lastly, in sports people always believe they're correct and are then not willing to break the mold for potentially a better candidate but will instead stick to what they are familiar with and comfortable with.
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